Arena of Valor: Cross-market success?
Honour of Kings has some pretty eye-watering numbers: $875M in revenue in the first quarter of this year and 55 million users in China (wish this number would've been presented as a DAU or MAU stat), but history has shown it to be quite difficult when moving across the ocean to other markets in both directions. It'll be interesting to see how their soft launches and actual debut play out.
Great post. Yeah, I think it's got a decent chance to do well but may not necessarily crack Top 10 grossing. We've seen other games like Mobile Legends: Bang Bang and others have decent success in the West so I'm hopeful more micro-based games can succeed here more so than in the past.
Will definitely have my eyes out for this title in particular.
Thanks for the post!