GameMakers | Joseph Kim | Substack

Most New Games Still Face-Plant — How Player Insights Can Flip the Script

Key take-aways from my conversation with Sean Vesce, Co-Founder & CEO of LiveAware

13 hrs ago •

🔥🔥🔥 GameOver: Marathon Alpha Disaster, Switch 2 to the Moon, Indies over Gaming Giants

Happy Friday, everybody!

Apr 25 •

📍 The Definitive AI x Gaming Market Map (April 2025)

Explore the most important companies shaping the future of AI-powered game development—across generative art, NPCs, animation, and more.

Apr 22 •

🔥🔥🔥 GameOver: Unity China's new game engine, Tariffs are bad for games, and PMs useless with AI

This week’s hot takes:

Apr 18 •

🎙️ UEFN: Lessons from a Gaming Legend on Epic's Evolving Ecosystem

Alex Seropian, the Halo co-creator, shares candid insights on Epic's creator platform and why it might be the most exciting space in gaming right now

Apr 15 •

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📈 The Crowning of a New Mobile Heavyweight: First Fun

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📈 All You Need to Know about Call of Duty Mobile Liveops Events

Nov 20, 2024 • Shikha Singh, Joseph Kim, and Shilpa

The Great Gaming Reset: GDC 2025 Signals a Fundamental Industry Realignment

Mar 26 • Joseph Kim

Deconstructing Overwatch 2 Battle Pass Design

Feb 25 • Joseph Kim and Ted Park

GameMakers

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